Our mission: To pioneer the next generation of experience capture technology, empowering researchers to accelerate discovery and forge new paths toward human well-being.
As scientific leaders in the field of Ecological Momentary Assessment (EMA) and Experience Sampling Methodology (ESM) (the process of studying what people do, feel, and think in their everyday life), we strive to provide cutting-edge tools to make experience-centered insights widely accessible. Our EMA and ESM platform enables experience-centered data collection, real-time communication, and community building.
We built our technology at the intersection of design and scientific expertise to ensure the best user experience for both researchers and participants. As a team, our goal is to introduce researchers, educators, and innovators to the new era of understanding and improving human experiences.
Visionary leaders combining academic excellence with technical innovation to transform experience research.
Justin is the architect of ExpiWell's intuitive and powerful experience capture platform. His mastery of full-stack development and cloud infrastructure was foundational to engineering the company's robust architecture, and he specializes in transforming ambitious concepts into secure, scalable, and user-friendly software. The result is a platform that not only exceeds the rigorous standards of academic research but is also built for enterprise-grade reliability and exponential growth.
This technical leadership is backed by two decades of experience managing high-performance teams across demanding sectors like healthcare, global manufacturing, government, and fintech. His management philosophy is built on a simple foundation: that exceptional talent is the cornerstone of any great team, a conviction that ensures ExpiWell's capacity for innovation and growth.
Dr. Louis Tay is the William C. Byham Chair Professor of Industrial-Organizational Psychology at Purdue University and the director of WAM-Lab. His research merges substantive interests in well-being, character strengths, and vocational interests with methodological expertise in measurement and data science.
As a co-editor of influential books like "Big Data in Psychological Research" and "Handbook of Well-Being", his work is also frequently featured in premier media outlets, including the Wall Street Journal, Washington Post, TIME, and Scientific American.
Dr. Tay applies this expertise directly in the business world, serving in consulting roles for Fortune 500 organizations. He advises them on critical topics such as customer and employee well-being, improving recruitment processes, and understanding biases in machine learning and artificial intelligence.
The dedicated experts connecting you with the perfect research solutions and ensuring your success.
The architects and builders behind our powerful and reliable research platform.
Guiding our platform's evolution with decades of enterprise-level expertise.
Distinguished researchers and thought leaders guiding our scientific direction.
2025
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